Let’s start with some figures: 6 exhibits, 7 people working for wirmachenbunt and 5 countries where the stuff has been shown (as far as we know).
Initially we made 4 exhibits for Mercedes communicating their new Driver Assist Systems such as Lane Assist, an aid helping you to stay on track while being totally messed up. just kidding ! Furthermore we have the Distronic feature, Nightview/Adaptive Light and Attention Assist. For each new technology we developed different interaction models and storytelling. Let’s take Distronic for example, we thought driving the new E-Class / S-Class would be fun and gets the visitor involved. (more…)